This exciting role offers opportunity to:

A. Own sales revenue and profitability target of the target product line.

B. Lead the profit planning and strategic planning processes for the product line. Define and implement product line short and long term strategies to optimize sales and profit in APAC.

C. Also drive new innovation and growth initiative within or adjacent to the target product line. Stay abreast of emerging technology.

D. Conduct market studies to identify customer needs, market trend, and competitive landscape. Understand market share growth of the target product line.

E. Plan and manage the product line life cycle and portfolio offering. Develop regional product roadmaps and support global roadmap alignment.

F. Collaborate with R&D and PMO on development projects; Write Marketing Product specifications; Develop and implement new product launch plan, including establishing clear target customers/segment/channel and creating collateral and overall launch kit by working with regional commercial teams.

G. Develop product line value propositions and highlights. Make abundant and effective product tools to support commercial team, including product literature, product training, etc

H. Define strategic pricing policies for Product Line, based on value pricing.

Requirement:

· Bachelor degree and above

· Have 10-year above experience in product marketing

· Experience in UPS or Power related industry product design, sales or commercial roles are preferred

· Strong technical capability to understand customer application and requirements, work with engineers for product spec

· Strong strategic thinking but also attention to details and excution.

· Strong communication skill to face all stakeholder, including both internal and external.

· Result-oriented.

· Strong analytical skills that senstive to data, number and what is behind, knowing basic finance knowledge.

· Good Spoken English to communicate with all regions.